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3D podium met de tekst 'Server Side Tagging Explained' in geel en blauw, moderne banner voor uitleg over server-side tagging

Server-Side Tagging | Why It’s a Game Changer for E-Commerce

For e-commerce businesses, reliable data is essential to drive growth. Yet, data collection has become increasingly challenging: third-party cookies are disappearing, ad blockers prevent scripts from firing, and browsers like Safari, Firefox, and Chrome enforce stricter privacy rules. With the upcoming phase-out of third-party cookies in Google Chrome, the urgency to find alternatives has never […]

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Visual representation of Consent Mode v2 and Cookiebot with icons for privacy, analytics, and cookie consent.

Google Consent Mode v2: CMP Setup & Data Modeling | Modobeam

Since March 1, 2024, Google Consent Mode v2 has moved from “nice to have” to “non-negotiable” for any advertiser active in the EEA. The reason isn’t only legal; it’s operational. Privacy choices now fragment the very signals your analytics and bidding depend on. Consent Mode v2 standardises how a user’s choice is communicated to Google

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Smartphone with social media icons (Instagram, TikTok, Pinterest, LinkedIn, Facebook, Twitter) on a colorful gradient background

What Is Social Media Marketing (SMM)? | Free 30+ Point Template

Social media is no longer just a place to chat with friends. It is a core part of online marketing for brands of every size. A strong social media presence helps you reach your target audience, build trust, and drive measurable results. Popular social media channels: Instagram, TikTok, LinkedIn, Facebook, Pinterest, and YouTube — let

What Is Social Media Marketing (SMM)? | Free 30+ Point Template Read More »

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