Target Impression Share in Google Ads – Bidding for Visibility
Target Impression Share (TIS) is a smart bidding strategy in Google Ads that focuses not on clicks or conversions, but on visibility. It’s ideal when you want to ensure your ads show up in top positions, especially for branded terms or competitive keywords. What is Target Impression Share? Target Impression Share automatically sets your bids […]
Target Impression Share in Google Ads – Bidding for Visibility Read More »
